I Connect Dots

When I tell people what I do, I often get a head tilt.

"Interesting. I don't know what that means, but can you help me with an idea?"

Yes, actually. That's exactly what I do.

I connect dots.

Basically, I take the specialized knowledge of experts and make it something other people know what do do with.

Here are some examples of how that looks:

• Building a virtual community of practice for a high-performance executive coach who needs to scale their methods beyond a single book.

  
  

• Translating a 99-page manual written by technical engineers into a practical guide that distributors can understand easily enough to sell the product.

  
  

• Helping top-tier professionals transition into instructor roles by providing the step-by-step guides they need to lead great simulator training.

  
  

• Partnering with a scientist to transform complex research into a framework for a book about change management.

• Designing a simple one-page reference for security staff with high turnover so they can manage alarms without needing constant tech support.

  
  

• Assisting a farmer in creating outreach programs that explain legislative hurdles to the local community in an accessible way.

  
  

• Creating an infographic for a food stylist with step-by-step instructions on how to assemble a product for digital media.

My focus is on organizational learning and high-stakes training. And in that broad and often disjointed space, I connect dots by bridging the gap between high-level knowledge and the people who need to put that knowledge into action.

There are four core pillars of my work.

My services are useful when individuals' expertise feels stuck inside their own heads or isn’t creating the response from others they had hoped to see. That work typically falls in four chunks:

• Content Strategy: Determining and authoring the right format for your message, from articles and books to technical manuals and physical reference guides.

  
  

• Intellectual Property (IP) Development: Taking your unique methods, frameworks, or ideas and turning them into a formal, learnable, scalable, tangible asset—such as a workshop or keynote, a publication, a certification program, or a structured curriculum.

  
  

• Instructional Design: Applying learning theory and cognitive science to structure information in a way that ensures your audience understands, retains, and applies the information to achieve the results you need. 

  
  

• Learning Architecture: Designing a high-level blueprint of the ecosystem of an organization or a program to determine how different pieces of knowledge should connect, flow, and build upon one another to create a cohesive experience.

I also connect people and processes. My testimonials show appreciation for the way I create partnerships, strategize your next product or service, or find ways to promote your work. Need a pro athlete for a podcast? A keynote on traditional Chinese medicine? A neuroscientist? A prototype built for NASA? I connect those dots too.

So, what do I do?

I help smart people transfer what they know to the people who need to know, understand, and do something with it.

Because what you know is important, but what you need others to do is what matters.